IDEO Thinking shares design-led insights into some of the world’s most complex problems and emerging signals for what's next. Every episode starts as a story on ideo.com and is brought to life by the people behind it. For nearly 50 years, IDEO has helped imaginative leaders create human-centered products, services, and organizations, redefining categories and building the future. Here our designers, researchers, futurists, and business leaders get into the work: the methods, the making, and how to move from a sketch on a post-it to real change. Explore the stories at ideo.com/thinking.

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