Marketing Mavericks (Audio)

By TWiT

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Episodes: 54

Description

Marketing Mavericks covers the intersection of marketing and tech. Each week, Tonya Hall interviews top marketing professionals to discuss case studies, communication strategies, and brand insights on social media, trends, and analytics. Although the show is no longer in production, you can enjoy episodes from the TWiT Archives.

Episode Date
MM 53: The Podcast Sizzle - Creating good podcast content, getting subscribers, and more.
Apr 30, 2015
MM 52: Liat Mordechay - 24me Co-Founder and CMO.
Apr 23, 2015
MM 51: Marketing Your App - How to make your app sticky.
Apr 16, 2015
MM 50: The Art of Tweeting - How to engage on Twitter.
Apr 09, 2015
MM 49: Mad Men of Faith - Selling faith through a connected church.
Apr 02, 2015
MM 48: Wanderu CEO Polina Raygorodskaya - Ground transportation, targeting millennials, and more.
Mar 26, 2015
MM 47: Chute Co-Founder Gregarious Narain - Solving problems with content.
Mar 19, 2015
MM 46: Overstock.com's Stormy Simon - Overstock's influence for social good.
Mar 12, 2015
MM 45: Peter Friedman Chairman Founder and CEO Liveworld.com - Being the voice of a brand
Mar 05, 2015
MM 44: How To Build a Community on Twitter - Building a community before the brand
Feb 26, 2015
MM 43: Marketing ROI - Data is the new currency
Feb 19, 2015
MM 42: Measuring Influence - What's your Klout score?
Feb 13, 2015
MM 41: Shiv Singh and Visa - Social Media Marketing
Feb 06, 2015
MM 40: The Big Game - The Super Bowl, social war rooms, halftime ads.
Jan 29, 2015
MM 39: The Economy of Social - Measuring Social Engagement
Jan 22, 2015
MM 38: Marketing on the Track - Auto racing, NAIAS, Extreme Tech Challenge
Jan 15, 2015
MM 37: Social Networking vs. Messaging - Taylor Swift schools everyone in social media
Jan 09, 2015
MM 36: Best of 2014 - Some of the great conversations of 2014
Dec 25, 2014
MM 35: Game of Drones - Taking an idea and taking off with it
Dec 18, 2014
MM 34: LeWeb and Brand Trust - Blurring the line between content and advertising
Dec 12, 2014
MM 33: The Collaborative Economy - Sharing is the new buying
Dec 04, 2014
MM 32: Self-Branding and Getting Hired - LinkedIn, HR resumes, Social Footprint
Nov 21, 2014
MM 31: The Mashies Marketing Awards 2014
Nov 13, 2014
MM 30: Pig Castration and American Politics - Measuring sentiment, campaign advertising regulation
Nov 06, 2014
MM 29: Trey Ratcliff - HDR Photography, blogging and creative commons pays off
Oct 30, 2014
MM 28: Tracking the Sportsball - Fan engagement with sports.
Oct 23, 2014
MM 27: The Mobile Commerce Revolution - Why CBS and HBO are moving to an online distribution.
Oct 16, 2014
MM 26: Music Maverick - The evolution of the music industry.
Oct 09, 2014
MM 25: SoLoMo - Why context is everything in marketing, the death of the QR code, and more.
Oct 02, 2014
MM 24: UnMarketing - How the Ritz-Carlton went the extra mile, how to make a viral video, and more.
Sep 23, 2014
MM 23: One More Thing - Apple's special event, T-Mobile's CEO, and the NFL.
Sep 16, 2014
MM 22: Shopping While You Tweet - Twitter tests out a "Buy Button" and the future of social commerce
Sep 09, 2014
MM 21: Wearable Tech and Pizza Cats - Free phones from Burger King and Pizza Hut's "Pizza Cats" marketing campaign.
Aug 26, 2014
MM 20: Sex, Selling, and Satire - OnePlus' marketing fail, going viral with the #icebucketchallenge, and is the Internet getting stupid with satire?
Aug 19, 2014
MM 19: Building a Relationship With Your Customers - Comcast's PR crisis that keeps getting bigger and cultivating a relationship with your customers.
Aug 12, 2014
MM 18: The Science of Customer Service - Does Comcast care?
Aug 05, 2014
MM 17: Pomplamoose's Tips for Creators - How to market and monetize you're content online.
Jul 29, 2014
MM 16: The Music Industry and the Attention Economy - The evolution of Internet based radio and its future.
Jul 22, 2014
MM 15: "The Martian" Author Andy Weir and Self-Publishing - Self-publishing, ghost writing, ebooks, and more.
Jul 15, 2014
MM 14: Forbes Insights, Panties and Bad Press - The omni channel, the future marketer and does bad marketing sell panties?
Jul 08, 2014
MM 13: Facebook Toys With Your Emotions - Gaming social ads with crotch shots.
Jul 01, 2014
MM 12: Cannes Lions Festival Recap - Chipotle wins a Lion at Cannes.
Jun 24, 2014
MM 11: Branding After Reality TV - Advertising, games shows, reality TV, and the personal brand.
Jun 17, 2014
MM 10: The Marketing Battle for the #WorldCup - Ad strategies for the World Cup, Adidas' concerns over FIFA corruption, and more.
Jun 10, 2014
MM 9: Overstock.com CEO Patrick Byrne - Bitcoin, CRM, and leadership
Jun 03, 2014
MM 8: Stitch Fix Founder on Fashion - Fashion, Football, Nascar, and Politics.
May 27, 2014
MM 7: The New York Times Reports on Itself - The leaked New York Times Innovation Report and what it means for New Media.
May 20, 2014
MM 6: Sega's Sonic The Underdog - On Marketing Mavericks we talk about Sega's Sonic The Hedgehog and building a brand as an underdog.
May 13, 2014
MM 5: Arby's Gets Lucky with Pharrell Williams' Hat - On Marketing Mavericks we talk about Facebook ads, #AmazonCart, the ROI of a tweet, and Arby's marketing strategy.
May 06, 2014
MM 4: The Grammys and Connecting Artists with Fans - On Marketing Mavericks we talk about the Grammys, the personal brand, and connecting artists and fans on social media.
Apr 29, 2014
MM 3: Bras, Panties, and YouTube - Today on Marketing Mavericks we talk about Victoria's Secret and women's intimates online, viral videos and how to use YouTube.
Apr 22, 2014
MM 2: VentureBeat's Mobile Summit, Omni-Channel, and Responsive Design - On Marketing Mavericks, we speak with VentureBeat about their new mobile study, what is Omni-Channel, and responsive design.
Apr 15, 2014
MM 1: Taco Bell CMO, Oculus, Twitter Redesign - We speak with Chris Brandt CMO at Taco Bell about their secret sauce for digital, the future of Oculus marketing, and Twitter redesign.
Apr 08, 2014
Marketing Mavericks Coming to TWiT
Mar 27, 2014